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Use Links To Gain Better Search Engine Positioning

Date Added: January 04, 2009 10:50:55 PM
Author: BCS
Category: Computers and Internet: Web Site Design
How can you get other web sites to link to yours? First of all, develop good content. If your site is selling portable MP3 players, it would be a good idea to have space dedicated to helping visitors find MP3 files to download, having reviews of software to use for recording, tips and tricks for organizing MP3 files, etc. A one-stop resource for your specialty will get visitors talking, and other webmasters want to link to popular sites.

You can also visit complementary, non-competitive sites and ask for a link. It makes good sense for a site which is dedicated to selling quality cookware to have a link to your site which has gourmet recipes available. And of course you will return the favor by menas of a link from your site.

Another useful feature for your site is a "Link To Us" page. Make it easy for other site owners to create a link to your site by offering instructions for creating a link. Ideally you will serve up 'cut and paste' coding which will allow visitors to easily copy the HTML coding necessary to place a link in the form of banners and text links. Of course text links will be clicked more often than banners, so make this the first option for linking. But also include a variety of banners in standard sizes (both large 468*60 pixel banners and small 'buttons' as well.) You will need to
create graphics which can be used with different color schemes (dark or light backgrounds), and you may also want to include some animated banners. The key is to make it easy for your prospective link giver to find a size and style which fits in well with their existing site.

By making it desirable and convenient for others to link to your site, you will reap rewards not only in increased search engine traffic, but you will also gain visitors from related sites  that are 'recommending' you by displaying a link.

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Use Links To Gain Better Search Engine Positioning
How can you get other web sites to link to yours? First of all, develop good content.